A Roofing Marketing Company You Can Trust
We use the latest developments in online marketing to help roofers connect with homeowners and businesses who need new roofs. Reach out today to learn how we can help you!
01
Connect with Your Target Audience
Ridgecap Marketing specializes in planning, developing and implementing profitable, cost-effective marketing initiative for roofing businesses.
02
Leverage Google and Social Media
With the right online marketing strategy, identifying potential leads and converting them into repeat customers has never been easier.
03
Boost Sales and Profitability
The internet has changed the way the world does business, and our digital experts can help your business take advantage of this.
who we are
Get Marketing Strategies
Tailor-Made for Roofers
Ridgecap Marketing specializes in planning, developing and implementing profitable, cost-effective marketing initiative for roofing and contracting businesses.
Advantage
Use the Web to
Sell More Roofs
Internet marketing is frustrating for many small businesses, but with the right strategy in place, you can turn your online presence into a major profit booster. Here’s how we can help:
Search Engines and Directories
When you list your business on online directories and optimize your website for search results, it becomes easier for potential customers to reach out to request a quote.
Online Ads and Social Media
The majority of people are regular social media users, making platforms like Facebook and Instagram a great place to advertise your business and form authentic connections with future customers.
30+
Digital Marketing Specialists
5+
Years in Business
100+
Active Clients
200K+
Leads Generated
Looking to build your own customized monthly digital marketing package? No problem – reach out today to get started.
Roofing Marketing Specialists
There are thousands of digital marketing companies out there but at the end of the day, how many of them really understand your industry? At Ridgecap Marketing, our services are tailored towards helping businesses find and retain customers online. The results speak for themselves.
Search Engine Optimization
Social Media Marketing
Online PPC Advertising
Expert Website Design
Funnel Design & Development
Digital Marketing for Roofing Companies that Gets Results
Learn how we’ve helped our clients:
Roofing Services
Challenge:
- Low Brand Awareness Around the Service Area
- Unable to Evaluate Various Offers
- Low Customer Loyalty
- High Cost per Acquisition With Current Marketing Efforts
- No Monthly Clients
- Low Lead to Conversion Rate
Solution:
- Google Conversion Campaign
- Landing Page Optimization
- Multiple Offer and Marketing Communication Testing
- Google Display and Retargeting
- DSA
- Leads and Bidding Automation
Results:
- 30 - 50 New Inquiries per Month Through Integrated Campaigns
- Avg. $63.48 per Lead Through Google Ads
- $2000 - $3000 Avg. Ticket Size
- 60% Leads to Conversion Rate
- 40% Increase in Brand Assets Engagement
Roofing Industry
Challenge:
- Increasing Bounce Rate
- Slower Loading Speed
- Site Errors
- Non-Responsive Website
- Low Backlinks
- Less HTML Ratio
- Low Content Quality
- Website Not Listed on GMB
Solution:
- Local SEO
- Selected Best Local Keywords With High Volume Search
- Content Optimization
- Rank Website on Map Listings
- GMB Optimization and Add Business to Local Directory Listings
- Fixed Website Technical Issues
- Website Interlinking
- Using Schema Markup Code for Local Business
- Backlinks Campaign (Worked On High DA And PA Quality Backlinks)
- Approach for Guest Posting
Results:
- Improved Monthly Traffic
- Improvement in Daily Inquiries
- Website Ranked on Google Map
- Monthly Visitors Improved on GMB Listing
- Current Backlink Status 2.6K
- Top 3 Keywords: 11
- Top 10 Keywords: 83
Roofing Contractor Software
Challenge:
- Existing Campaign Was in Bad Shape
- Low Brand Awareness
- Very Competitive in Terms of Online Marketing
- Poor Conversion Rate
- Spent Thousands of Dollars on Ads But No Return
Solution:
- Created Custom Facebook ECommerce Strategy
- Performed PPC Audits on Existing Campaigns
- Conducted Research on Target Audience
- Improved the Landing Page Quality and Relevance to the Ads
- Created Each Ad Group and Copy Speaking Specifically to Target Audiences
- Created Remarketing and Retargeting Campaigns
- Eliminated Irrelevant Keywords
- Made Adjustments in Cost in Keyword Bid Price
- Implemented Both Phone and Web-Form Conversion Tracking
Results:
- 67% Increase in Conversion Rate
- Between 75 to 92 Average Leads per Month
- 256% Increase In Click-Thru-Rate (CTR)
- 43.8% Decrease in Cost-Per-Click (CPC)
- 34.6% Decrease in Monthly Spend
Roofing Business Software
Challenge:
- SaaS Company Looking to Increase Online Demo Requests
- Lower Cost of Leads
- Increase Click Through Rate of Current Campaign
- Maximization of Ad Budget
Solution:
- Google Search Ads
- Top of Funnel Campaigns
- Middle of Funnel Campaigns
- Bottom of Funnel Campaigns
- Google Retargeting
Results:
- Demo Request Value $4.5M
- Cover Per Conversion $57.03
- Conversion Rate ~ 4%
Your roofing business growth is just a click away.
Get a free quote for generating leads for your business today.
Have a question about
our Roofing Marketing services?
Our dedicated customer support team is here to help.
Reach out anytime with questions or to request a quote for your project!